Princess Feet Dance Academy 1 Page Business Plan

Ballet, Tap, Jazz, Hip Hop Business Plan

Princess Feet Dance Academy 1 Page Business Plan

 

Overview

Princess Feet Dance Academy has a clear business objective to develop Ballet, Tap, Jazz, Hip Hop services. These services have been developed over 5years with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

As a key component of our growth strategy, we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.

The Customer

Princess Feet Dance Academy has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as provide opportunities for inner city kids.. This is a critical issue for our selected target market of mothers and grandmothers.

The Value Proposition
 

Princess Feet Dance Academy is uniquely positioned to deliver value to mothers and grandmothers. “Princess Feet Dance Academy will provide an opportunity for their children and grandchildren to be proficient in dance in addition to exposing them elegance in the rural inner city areas.” In order to be deliver on this value proposition, we offer a no judgement zone and give parents the convenience of dance classes at their child’s local school in addition to a studio site. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

 

Competitors

We have a number of competitors within the Ballet, Tap, Jazz, Hip Hop market. We consider our key competitors to be: Divas of Compton: specializes in hip hop and majorette.

Downey Dance Studio: host competitions.

Onstage dance: professional dance studio with professional celebrity instructors.. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Divas of Compton: specializes in hip hop and majorette.

Downey Dance Studio: host competitions.

Onstage dance: professional dance studio with professional celebrity instructors. by Our focus is on fun and experience. We provide a no judgment zone which any child can feel comfortable dancing, and feel like royalty at our studio. We have unique training, with unique teachers and unique curriculum that competes with our competitors..

Key Strategies

Over the next 6 months, our focus will be to acquire more dancers. This task will be undertaken in the context of our broader strategy to expand to new market and local schools.. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Launch children’s book Launch children’s album Launch dance clothing line

About this document
Ballet, Tap, Jazz, Hip Hop Business Plan
This document was created by Kareema of Princess Feet Dance Academy using the 5 minute Busine
ss Plan App. This technology and approach is powered by HyperQuestions.

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