Gypsy Carts 1 Page Business Plan
Gypsy Carts has a clear business objective to develop, produce, promote and distribute tiny mobile homes products. These products have been developed over 2 days with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
As a key component of our growth strategy, we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.
Gypsy Carts has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Escape high rent and property exclusions.. This is a critical issue for our selected target market of Low Cost Home Owners.
The Value Proposition
Gypsy Carts is uniquely positioned to deliver value to Low Cost Home Owners. “Gypsy Carts will I’d like for you to see our home..” In order to be deliver on this value proposition, we You’ll really like it, and it is built well, with everything you need to live in a house.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
We have a number of competitors within the tiny mobile homes market. We consider our key competitors to be: trekkertrailers.com. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with trekkertrailers.com by We build a sturdy trailer for lower cost to you, and beautiful!.
Over the next 6 months, our focus will be to We will build small mobile homes which can be practical and recreational. These have a certain unique style, in effect gypsy wagons. They will be built like boats, and have most basic necessities to live and play, work and rest.. This task will be undertaken in the context of our broader strategy to We would like to help people live freely, not to be framed into contemporary economics.. These strategies are a tactical implementation of our overall business goal as outlined above.
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Build it. Live in it. Sell it.
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