CLN Dominicana 1 Page Business Plan
CLN Dominicana has a clear business objective to develop, produce, promote and distribute Education Materials and Trainings services. These services have been developed over 9 Months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
As a key component of our growth strategy, we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
CLN Dominicana has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Competitors Quality and Image Awareness. This is a critical issue for our selected target market of Sales Departments.
The Value Proposition
CLN Dominicana is uniquely positioned to deliver value to Sales Departments. “CLN Dominicana will Provide tools to increase Sales and Revenue.” In order to be deliver on this value proposition, we Our unique Sustem evaluates needs, behavior and accounts for goals, then provides steps and reevaluates. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
We have a number of competitors within the Education Materials and Trainings market. We consider our key competitors to be: Barna, AES, IBS. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Barna, AES, IBS by We are b2b focused .
Over the next 6 months, our focus will be to Appoint a Sales Executive. This task will be undertaken in the context of our broader strategy to Grow Profit. These strategies are a tactical implementation of our overall business goal as outlined above.
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Obtain BHD Account Develop SD Market Start PC Business foundation
About this document
Education Materials and Trainings Business Plan
This document was created by Claudia of CLN Dominicana using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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